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Riyadh FW Showroom
Focus on five Brands
by Modem
© Modem

Riyadh FW Showroom - Powered by White Milano
October 17 - 21, 2025 from 10 am to 4 pm
The Globe@ Mandarin Oriental Al Faisaliah Riyadh.
Sales Contact E-mail
Brands RTW: 1886, Abadia, Aleena, Amarah, Atelier Hekayat, Dananeer, Derza, FEMI9, Hindame, Leem, Manel, MIHYAR, Mirai, Mona Alshebil, Nabila Nascer, Noble&Fresh, Not boring, Noura Sulaiman, RBA, Razan Alazzouni, Rebirth, Reem Alkanhal, Sadf, Sulitude, The Untitled Project, Tima Abid, Torba Studio, Waad Aloqaili, Yasmina Q.
Brands Acc.: Ashwaq Almarshad, Qormuz, Ofa, Charmaleena Jewelry, Luda Jewelry, Alia Jewelry, Haifa Alhumaid, L’rosha, Notti, Nayya Jewellery, Magni.
Brands Streetwear: Realself, Cargo, Awaken, Eleven, House of Cenmar, Hajruss.
Brands Evening: Dar Noor, Fatima Abdulqader. Resort: Aram.
Focus on: Tima Abid, Sulitude, Leem, RBA, 1886.



Click on the designers' images to open their Instagram Profiles.
TIMA ABID

Tima Abid, the visionary founder and creative force behind the Tima Abid brand. Tima was the only daughter among seven sons. Her unique position in the family fueled her drive to stand out and make a name for herself in the world of fashion. Over the years, Tima’s design aesthetic has evolved, blending her rich Arabian heritage with a modern, refined sensibility. Aiming to empower the women who wear her creations, Tima’s resilience and determination have been key factors in her success, as she refused to let setbacks deter her from achieving her dreams. Tima Abid is an inspiring example of how passion, determination, and hard work can lead to success in the competitive world of fashion.

SULITUDE

Mohammed Sultan is an expert marketeer with a bachelor’s degree in advertising and master’s in management. Having been interested in design from a very young age, he dabbled in various forms including interior design and fashion, before launching Sulitude in 2023. Inspired by his creative achievements in his day job, with various entities and in cities like London and Dubai, Sulitude is a byproduct of his passion, dedication and an ode to creativity.

LEEM

Leem is the ultimate destination for contemporary fashion that seamlessly blends elegance and sophistication with the latest trends. Leem’s mission is to curate stylish pieces designed exclusively for today's fashion-conscious woman. Each seasonal collection is culturally inclusive catering to our diverse global audience. Explore our collections featuring versatile maxi dresses, chic separates, and cozy knits. Leem is where modern style meets timeless elegance.

RBA

RBA is an innovative cross-cultural Saudi ready-to-wear unisex brand that began its journey in NYC in 2017. The brand envisions bringing artistic, modern inclusivity into the fashion world. RBA believes that fashion is a universal language that connects people, and its mission is to create a close-knit community that celebrates diversity through sustainable fashion. Its designs are not just clothes; they are stories waiting to be told. Versatile in form and rich in symbolism, they resonate deeply with art lovers who seek meaning in their fashion choices. At the heart of RBA lies a dedication to blending art, culture, and tradition. Each meticulously crafted piece reflects the brand’s commitment to bridging the gap between modernity and heritage.

1886

1886 prides itself on being at the forefront of the fashion industry, continuously pushing boundaries and redefining the art of design. Its dedication to creativity, innovation, and quality craftsmanship sets it apart. The brand strives to offer customers a unique and captivating fashion experience that reflects their individuality.

© Modem