9-13 April from 10am to 8pm / 14 April from 10am to 6pm
via Ferrante Aporti 15bis
Rapt Studio announce its debut at Salone del Mobile with Tell Me More, an interactive, immersive installation at Ventura Centrale.
With Tell Me More, Rapt explores the intersection of spatial experience and emotional connection, offering visitors the opportunity to experience a microcosm of a Rapt-designed environment. Like the retail, hospitality, workplace and experience design Rapt has executed for some of the world’s most valuable brands (such as Google, Vans, HBO, Twitter, PayPal, and The North Face), Tell Me More invites visitors to feel the emotion of arriving as individuals and leaving as part of something larger.
To bring Tell Me More to life, Rapt partnered with a selection of renowned design brands. Erik Bruce fabricated intricate, artful drapery for key components of the installation, creating thoughtful compositions with both color and opacity. Brooklyn-based lighting studio Rich Brilliant Willing provided decorative fixtures, including their Vitis chandelier; Moooi Carpets by Mae Engelgeer is showcasing their new collaboration, the Swell Signature collection, which uses a soft palette and groovy graphics. Concrete Collaborative is showcasing custom terrazzo platforms and bar tables handmade in California, and Swedish furniture brand Blå Station is displaying their Åhus easy chair, cocktail tables, and a custom Bob sofa. DZINE, the San Francisco furniture showroom and gallery, facilitated the partnership with Sancal, a Spanish furniture company featuring chairs and benches upholstered in Danish fabric. Bart Halpern provided luxurious, iridescent fabrics called Liquid and Opal sourced by Erik Bruce, and The Bradley Collection – a drapery hardware company based in the UK – contributed artisanal hardware. Carnegie and Création Baumann contributed their Chamois fabric.