Hiroaki Sueyasu started designing KIDILL in 2014.The brand debuts at Mercedes-Benz Fashion Week,Tokyo with its 2014-15 F/W Runway collection.KIDILL 2015-16 F/W collection is the winner of the 8th DHL Designer Best Award, Tokyo and in 2017 achieves the TOKYO NEW DESIGNER FASHION GRAND PRIX Best Award.Its Parisian debuts is with the presentation of F/W 2019-20 during fashion Week
Inspired by the 80’s 90’s subculture, the 70’s London Punk, Hard Core Punk, Post Punk, Grange, Grafitti, Hiroaki Sueyasu designs KIDILL with a new modern perspective. KIDILL can be seen as street and style: based on street style, on the other hand constructed with tailoring technique and use of luxury fabrics. With the meeting of these two polarized elements Hiroaki inserts incidental styles in his collections. "Tokyo and London punk rock culture are the most important sources for my creations", tells us the designer.
Fashion shows & sales campaign
from Monday July 27 2020 to Friday July 31 2020
RMS Harajuku Building 1F, 2-18-21 Jingumae, Shibuya-ku