TheOneMilano

TheOneMilano renews the concept of the fair and proposes a modern format that combines information and business in a single location, allowing buyers and companies to meet and start solid commercial relationships. Physical and digital, TheOneMilano and Alwaysonshow.com combine both the expertise and experience of Mipap, the prêt-à-porter fair organized by Fiera Milano, and Mifur, the International Fur and Leather Exhibition organized by Mifur Srl.

Founded in 1980, Mipap Milan’s prêt-à-porter, was the first of the fashion shows in Milan.
The women’s prêt-à-porter exhibition has always been made up of renowned Labels as well as up-and-coming ones, with a strong made-in-Italy essence: all these characteristics played a key role in making the event known to specialized companies.

Mifur is the leader in the world of leather and fur fashion.
Since 1996, the year it was founded, it has been a reference point for specialized shops and, at the same time, a trend setter for concept stores, boutiques, and department stores all over the world: the B2B event for Italian and international collections who speak the language of fashion.