ITALY / Florence: "Versus Tokyo" Event & party at Pitti Imagine Uomo 81
January 09 2012
Salon & Party
From 10 to 13th January, The Lyceum on the Fortezza grounds will showcase about 20 Japanese brands and designers
The Pitti Uomo section devoted to debut showings, will be hosting a project produced in cooperation with Japan Fashion Week, bringing some labels on the Japanese creative scene, selected by Yuichi Yoshii who in a 15 plus year career in fashion has directed some of the most successful stores in Japan.
“VERSUS TOKYO” will be the main event in the “Tokyo Fashion Week in Italy” project: a special selection of iconic garments from Yuichi Yoshij’s career and a tribute to Tokyo’s fashion scene, past and present.
The “VERSUS TOKYO” project will also feature a special section devoted to contaminations between the worlds of Japanese cartoons and fashion.
For the Pitti Uomo top buyers and guests there will be a special brunch at the Fortezza and there will be a “Japanese style” party in town celebrating the brands that will be here in Florence for this special project.
Among the participating brands: Facetasm - Mastermind Japan - Phenomenon - Sasquatchfabrix. - Soe - Yuichi Yoshii
TOKYO FASHION WEEK in ITALY will hold a fashion party event supported by Magaseek, a fashion e-commerce website. The party will have Gildas-Kitsune (who is also famous for his fashion brand Kitsune) and Jerry Bouthier as special guest DJs and Hide-Chan Ramen for the exclusive japanese food. Hide-Chan Ramen’s New York and the Hong-Kong shop is listed in the Michelin guide 2012 and will offer a limited portion of “Japan × Italy” Ramen which people can choose the taste that changes by the sauce made by shakers.