Bijorhca in September 2021 at Porte de Versailles in Paris
May 17 2021
Bijorhca will celebrate its 150th anniversary in September 2021 at Porte de Versailles in Paris, under the guidance of WSN, the company that organizes the fairs Première Classe, Who's next, and Impact. That’s after that Boci Trade Association, owner of the Bijorhca Paris brand, decided to end the partnership with its organizer Reed Expositions France.
“We desire to create a unique environment around fashion, lifestyle and solutions. An event which brings together at the same time an unprecedented offer”, said Frédéric Maus, the general director of WSN.
From September 3 to 6, the Who's Next will show the best of ready-to-wear, fashion accessories, beauty, and lifestyle trends but there will also be Impact and Traffic, two WSN events dedicated respectively to eco-responsible brands and retail solutions. At the same time, Porte de Versailles will host the Riviera, Exposed Paris, and Interfilière Paris fairs organized by Eurovet.