Micam Milano, the International Footwear fair will be back at the Fiera Milano from September 17 to 20, 2023 with its 95th edition. Quality, sustainability, innovation and a focus on young people are, as always, the drivers of the event.

There were 1024 brands presented, 520 of which were Italian and 504 foreign, representing over 30 countries, with Spain in first place with over 100 companies. The continually evolving market continues to provide the entire sector with food for thought and Micam will once again represent the most important opportunity for professionals to meet and compare notes.

"Micam drives the recovery of the national footwear sector and plays a key role for the affirmation of our companies that need trade fair support to establish themselves and develop in international markets," explains Micam president Giovanna Ceolini. "I hope that the event can once again confirm itself as an irreplaceable business opportunity and driving force for a sector of great importance in economic and employment terms. With over 3,700 companies and more than 72,000 employees, this production segment is one of the absolute pillars of the fashion system. I would also like to remind you that Micam is a spotlight on new trends starting with sustainability, which is no longer a short-term trend but a key factor in customers' purchasing decisions. A paradigm that, together with digitisation, is transforming the footwear industry and taking it into the future."

The talent of young people is, as always, at the heart of Micam. Starting with the area dedicated to Emerging Designers that will host 12 creatives from all over the world selected by a special jury. Sustainability and originality are the keywords of the collections presented: recycled or recyclable materials and attention to the production chain are just some of the features of the shoes that will be on show. This year's 12 Emerging Designers are: Belledonne Paris, (France) with the Sporty chic collection, Bonamaso' (Spain) with the Save the planet collection, Caplait (France) with the Folkart collection, Daniela Uribe (Colombia) with the Heartbreak collection, Judy Mazzotti (Italy) with the Squid game collection, Minacapilli (Switzerland) with the Sex and the City collection, Mosca Shoes (Argentina) with the Cowgirl collection, Pierini Calzature (Italy) with the Elite collection, Room (Brazil) with the Bauhaus collection, Socque (France) with the Come together collection, Tachino Chie (Japan) with the Savile Row collection, Ubac (France) with the Jump collection.

The Italian Start Up area, also in Hall 1, is dedicated to the most promising new start-ups. The curiosity and imagination of young Italian companies will give rise to a series of proposals that are out of the ordinary in terms of originality, sustainability and usefulness. The startups presented will be: Blockvision, CDCStudio, Dotzero and Sneaknit.

Young people will also be the protagonists on 18 September of the final fashion show of the Mittelmoda Fashion Award, the competition that every year selects and rewards the creations of young fashion and design students from all over the world.

Future of Retail, the space dedicated to innovative ideas that will shape the future of retail, will host a number of companies proposing advanced solutions useful for the footwear sector: in this edition the focus is on 3D technology and its potential to increase retailers' business.

The Micamx area will be back in Pavilion 1 with a completely new layout designed to offer visitors a unique opportunity to gen up on issues of key importance for the industry thanks to distinguished guests, best practice and important international speakers, covering four main themes: trends & materials, sustainability, art fashion heritage & future and the future of retail. Within the Micamx space, the Trends & Materials area, set up in collaboration with Lineapelle, will take the form of a display of materials and components featured in the FW 23-24 collections.

This year Micam will once again offer dealers the Trends Buyer Guide powered by Livetrend, a guide to trends and must-haves for the next Spring/Summer season to help buyers identify the season’s best-sellers and optimise their purchases. From September, Micam will add to the buyer guide and the Trends & Materials area a special selection that will characterise each edition of the event: the first of the series will be Ceremony Focus with an in-depth look at the trends and types of footwear most suitable for ceremonial occasions.

Fiera Milano
strada statale del Sempione 28
20017 Rho (MI)
themicam.com