Micam Milano, the International Footwear Exhibition, renews its commitment to providing strategic and innovative tools for its visitors with the presentation of the FW Trend Guide 25/26, developed in collaboration with Livetrend. Through the analysis of social media, e-commerce, and fashion shows, combined with advanced technologies such as artificial intelligence and big data, the guide offers buyers and brands an in-depth look at consumer preferences and market dynamics, helping to identify seasonal footwear bestsellers and optimize purchasing decisions.

The guide highlights four macro-trends:

Utopian Utility: A blend of functionality and understated elegance, featuring materials like suede and matte rubberized finishes combined with details inspired by urban trekking and the #gorpcore aesthetic, emphasizing the softer side of the trend.
Twisted Classics: A modern take on vintage styles, drawing on retro influences, nostalgic tones, and bold shapes to celebrate originality and the rebellious spirit of youth.
Meditative Artisans: A fusion of craftsmanship and spirituality, marking the return of bohemian style with authentic materials such as aged leathers and rustic finishes.
Wondrous Daze: An alternative aesthetic inspired by fantastical worlds, with dark, romantic, and rebellious accents. Standout materials include velvets, polished leathers, and decorative details like studs and crystals.

The next edition of Micam will take place from February 23 to 25, 2025 at Fiera Milano (Rho), reaffirming its status as the ultimate meeting point for footwear professionals. With approximately 1,000 brands on display and over 40,000 visitors from around the
world, Micam is an unmissable showcase for discovering innovations, trends, and business opportunities, inspiring innovation, and celebrating the excellence of Made in Italy and international footwear.

Micam Milano 99
February 23 - 25, 2025
Fiera Milano (Rho)