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Focus on Brands by Milano's Showrooms
Sales Campaigns FW25
by Modem – Posted June 16 2024
© Modem



SIX BRANDS IN SIX SHOWROOMS

In this article, we published a series of brands presenting their FW25 collections in Milan in some of Modem’s Multi-label showroom partners: Raxxy @ Showroom Marcona3 / Homecore @ Breramode / Castañer @ Massimo Bonini Showroom/ Maria Luca @ HIM Co / Universal Works @ Fattore K Milano / EPL @ Marziano Bello.

Click on the brands' images to open their Instagram

RAXXY
January 17 - February 07, 2025 @ Showroom Marcona3
via Marcona 3 / via Archimede 6 - 20129 > e.mail +39 02 54 12 03 59

Raxxy is positioned as a luxury down jacket brand with extensive global influence in the future, inheriting traditional Chinese culture, combining art and innovative craft, cross-boundary fashion design with mathematical logic thinking, and a brand of new futurist aesthetics.

MARIA LUCA
January 19 - February 23, 2025 @ HIM Co
via Orobia 34 - 20139 > e.mail

Carlotta De Luca is the founder and creative director of Maria Luca. A brand she dedicates to strong, independent women who want to push the boundaries. Put your left foot forward is the concept that inspired her in shaping the brand. An inclination to the unpredictability that represents Carlotta’s spirit. Till now. She decided to put her talents and vision into the new project Maria Luca with High Italian Manufacturing as a partner.

HOMECORE
January 18 - February 28, 2025 @ Breramode
via Carlo Botta 8 - 20135 > e.mail +39 02 55 01 59 97

Alexandre Guarneri founded with his friend Steph Cop the first Hip Hop brand in France. Homecore has been driven since 1992 by the core values of the "Peace, Love, Unity and Having Fun" movement.

CASTAÑER
January 14 - March 15, 2025 @ Massimo Bonini Showroom
via Alessandro Manzoni 41 - 20121 > e.mail +39 02 78 39 88

Synonymous with craftsmanship, heritage, intellectual, timeless, and Mediterranean. The collection elevates the espadrille made in Spain since 1927, which conquered the world of fashion with that fresh and casual nature that so characterizes the Mediterranean coast, endowing it with new complementary values such as ethical, sustainable, aesthetic, and chic.

UNIVERSAL WORKS
January 17 - February 21, 2025 @ Fattore K Milano > e.mail
via Morimondo 20 - 20143 Milan

Universal Works produce contemporary menswear. The companies first collection launched in 2009 with David Keyte (UW co-founder, director, designer) From Paul Smith to Maharishi he gained an education from and worked alongside some of the best in the industry. With David’s life work reading like a description of the companies DNA, Universal Works is about the mixing of ideas; understanding heritage and context underpinned by contemporary needs and aesthetics.


EPL
January 17 - February 09, 2025 @ Marziano Bello
via Giacomo Watt 37 - 20143 > e.mail + 39 02 76 00 59 07

EPL is a vibrant new collection from Edwin P. Lora and Zion, merging vintage craftsmanship with modern design. Utilizing exceptional hand-sewing and the finest materials, the collection reflects both designers’ commitment to quality and authenticity. Zion, with over 20 years in retail, sees fashion as a medium for personal expression, creating garments that resonate with wearers. Edwin’s experience in vintage clothing informs his design philosophy, focusing on quality and unique techniques always evolving. Together, they bring the EPL collection to life, celebrating a way of style that tells a meaningful romantic story.