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Michiko Koshino

Michiko Koshino
74 Salusbury Road
NW6 6NU London, United KingdomP : +44 (0) 207 328 7555
Men’s/Women’s RTW
Last Updated
July 26 2019
Based in London with strong links to Japan, Michiko Koshino is a unisex clothing label with a heart rooted in the club scene and an experimental approach to technique and materials. Now venturing into its third decade, the brand continues to push boundaries of the expected, whist still retaining the signature attitude that put it on the map. Credited for developing the original inflatable garment, the name has become a formidable cult name to those in the know.
Michiko Koshino remains as one of the longest standing designers to feature at London Fashion Week, having worked with the British Fashion Council since its founding, currently listed on LFWM’s schedule.

. 1973 - Michiko arrives and settles in London
. 1975 - Michiko Koshino launches eponymous label
. 1986 - Michiko London is launched
. 1987 - Long-term relationship sparked with the British Fashion Council
. 1987 - Menswear label ‘Motorking’ is launched
. 1989 - Infamous London store opens on Neal Street, Soho
. 1992 - AIDS campaign launched in New York
. 1994 - Michiko is celebrated by the V&A Museum with an inflatable jacket on permanent display
. Mid 90’s - Yen Jeans is launched
. 2001 - Yen Jeans start a collaboration with Italian studio ‘Flash and Partner’
. 2006 - Michiko is honored by UCA
. 2016 - Michiko London celebrates its 30th anniversary
. 2016 - Michiko launches her first sushi bar, ‘Michiko Sushino’ directly underneath the atelier in London
Designer Michiko Koshino
Press Offices   Contacts
Press Office MAY
3rd Floor, 27 Holywell Row
EC2A 4JB London, United Kingdom
P : +44 (0)20 7686 2850
Men SS18
Michiko Koshino AW18

Restaurants by
Michiko Koshino
Michiko Sushino
74 Salusbury Road
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