Seek, Premium and Fashiontech canceled because of Coronavirus. The events should have been scheduled for July 2021 but the organization decided to move them to January 2022. It is a decision taken to safeguard the health and safety of all exhibitors, guests, partners, and employees because a lack of permissions, adjustments to official measures at short notice, travel restrictions within Europe and overseas, and potential quarantine obligations make it impossible to press ahead with the necessary planning in a responsible, risk-free way, especially for the exhibitors and partners.

“The consequences of the ongoing pandemic spread of the coronavirus continue to govern our personal and professional lives. It is with a heavy heart that we must cancel the physical events in July, since these are not allowed to take place given the current legal constraints,” said Anita Tillmann, Managing Partner of the Premium Group.
“Due to the lack of certainty for planning and new monthly evaluation we need to fulfil our obligations as event organiser and avoid unforeseeable risks for partners and clients.”

Frankfurt Fashion Week (FFW) will therefore be held digitally in July. Frankfurt Fashion Week Studio is the core element of the FFW opening season and encompasses the whole FFW ecosystem, with the key themes of Fashion Business, sustainability, and digitization, in the form of a digital portal. FFW Studio is a platform for pioneers, brands, experiences, entertainment, and networking, that brings together all German fashion trade shows, conferences, fashion experiences, and events under one roof for the first time.

“Over the past year we have felt a great sense of solidarity. The industry has given us enormous encouragement and the assurance that we are not only missed but needed. So we want to say thank you from the bottom of our hearts! We can't wait to get together in a few short months to present concepts and projects, meet up face-to-face, and shape the future together,” concluded Anita Tillmann.

www.premium-group.com

More on Modemonline:

Berlin's Trade Shows Have A New Home: Frankfurt

The New Dates Of Rakuten Fashion Week Tokyo

Want to stay updated on what's new? Sign up to our free Modem weekly newsletter for the latest news to read from the fashion, art and design world.

SIGN UP