Milan Design Weeks
April 2015
FABRICA BREATHS WITH DAIKIN
Milan Design Weeks
April 2015
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Milan Design Weeks
April 2015

FABRICA BREATHS WITH DAIKIN
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April 14 2015 -> April 19 2015 14,15 /04 :11.00am-6.30pm - 16/04 :11.00am-10.00pm (6.00pm Party) - 17,18 & 19 /04 :11.00am-9.00pm
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FU HA* - The expression of air

A common daily sensation translated in a poetic way.

FABRICA collaborates with DAIKIN Italy to explore a more personal relationship with air.
Named after two traditional Japanese onomatopoeic expressions reminiscent of the sound of human breath, FU HA – The expression of air is a multisensory artistic platform where air is the designer. * FU and HA remind of the sound of our breaths when air is exhaled. FU represents blowing into a substance to cool it down and HA is about warming something up by opening our mouth widely.

A project by Fabrica for Daikin
Triggered by Marco Dall’Ombra – Daikin Italy
Creative Direction: Sam Baron – Fabrica
Guest Art Directors: Formafantasma- Andrea Trimarchi & Simone Farresin

EXHIBITION / Fabrica Creative team : Ferréol Babin, Nikita Bathe, Catarina Carreiras, Thomas Fethers, Mariana Fernandes, Giorgio Gasco, Aaron Gillett, Dawid Górny, Coralie Gourguechon, Pascal Hien, Chandni Kabra, Tomomi Maezawa, Marco Furio Magliani, Sarah Riazati, Alex Rothera, Daniel Rous, Angelo Semeraro, Marlene Wolfmair, Giorgia Zanellato

Coordinated by Giorgia Zanellato

FU HA* Party - 16 April from 6.30 pm to 10.00 pm

Foro Bonaparte 60
Foro Bonaparte 60
20121 Milan

DAIKIN Press Office: Alessandra Bassani
P : +39 02 81 35 541
daikin@connexia.com
www.fuha.info

FABRICA Press Office: Angela Quintavalle
P : +39 0422 51 62 09
angela.quintavalle@fabrica.it