BIFFI BOUTIQUES installation by WRÅD

Biffi Boutique
corso Genova 6
Milan
Italy

Press Contact
press@biffi.com
www.biffi.com

During Milan Design Week, BIFFI BOUTIQUES will host in its store in Corso Genova RE-ENGINEERED HUMANS, an installation by WRÅD - focus design company and brand dedicated to sustainable innovation and social change.
The display, as well as the innovative and exclusive collection which is mineral-dyed with recycled graphite (g_pwdr technology), is a manifesto of the need to re-engineer our mindset and align it with the needs of our Planet. WRÅD exclusively for BIFFI BOUTIQUES - designed to challenge the status quo.

The collection will also feature a limited edition of GRAPHI-TEE Endorsed by Perpetua, Best of the Best Product Design RedDot Award.