Brands showrooms opened during international sales campaigns
Milan Women's Spring Summer 27
Milan Women's Spring Summer 27
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AG JeansW’s Rtw
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Sales campaign SS27 from Monday July 20 2026 to Friday October 09 2026 |
Brama * Mini Website Via Sirtori 22 20129 Milan Dedicated to the art of beautifully crafted clothing, AG is recognized as a leading influence in contemporary style. Refined and elevated yet endlessly wearable, the brand’s collections filter timeless designs through a modern vision of casual luxury and cutting-edge innovation. Founded by denim pioneer Yul Ku in 2000, the L.A.-based label launched with an exclusive focus on premium denim. High-quality fabrics and acute attention to the perfect fit made AG a quick standout in the market. AG is the only brand of its kind to have a fully vertically integrated manufacturing facility, making efficient and responsible production a priority. From the initial design process to the finishing touches, all stages of creating AG Jeans are done under one roof, truly unique in the fashion industry. |
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Sales campaign SS27 from Monday September 07 2026 to Monday October 12 2026 |
Via Carlo Botta 8
20135 Milan September 7 - 28, 2026 October 8 - 12, 2026 Avant Toi was founded in 1994 within the Liapull group by the creative endeavor of Mirko Ghignone. A pioneer in cashmere evolution, he excels in technical experimentation and, above all, in the absolute innovation of coloring, revolutionizing the world of piece-dyeing. Central to this process is the introduction of airbrush coloring that empowers each piece with authenticity and a unique, unrepeatable character. Through infinite combinations of shades and hues, each creation recounts its own particular story.
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MomonìW’s Rtw
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Sales campaign SS27 from Monday July 20 2026 to Friday October 09 2026 |
Brama * Mini Website Via Sirtori 22 20129 Milan Momonì is an Italian fashion brand that was launched as part of the NYKY fashion company in 2009. Originally conceived as a lingerie brand, Momonì quickly evolved into a comprehensive collection that gained widespread acclaim for its sophisticated aesthetic and unique blend of comfort and class. The brand is known for its modern luxury, offering high-quality garments that cater to contemporary tastes while prioritizing comfort and elegance. Momonì’s collections often feature innovative designs and luxurious materials, reflecting the brand’s commitment to creativity and craftsmanship. Since its start, Momonì has become a prominent player in the fashion industry, garnering a loyal following of customers who appreciate its distinctive style, colours, and prints, and attention to detail. The brand continues to evolve, staying true to its roots while embracing new trends and innovations in the ever-changing world of fashion. |
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MotherW’s Rtw
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Sales campaign SS27 from Monday July 20 2026 to Friday October 09 2026 |
Brama * Mini Website Via Sirtori 22 20129 Milan Mother evokes the memories and experiences of growing up in California in the ’70s, what you were wearing, what you were doing, and who you were getting into trouble with. Founded in 2010 by Lela Becker and Tim Kaeding, Mother's first collection of vintage-inspired jeans disrupted the denim landscape, previously a sea of black skinnies, and created an entirely new space in denim. Mother has since grown into a global brand expanding across denim, sportswear, outerwear, and accessories. With a focus on locally made, 94% of their denim and over 90% of their overall manufacturing is made in Los Angeles with fine imported materials. Mother loves you. |
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AG Jeans See on Map
from Monday July 20 2026
to Friday October 09 2026
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from Monday July 20 2026
to Friday October 09 2026
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Brama
* Mini Website
Via Sirtori 22 20129 Milan
Dedicated to the art of beautifully crafted clothing, AG is recognized as a leading influence in contemporary style. Refined and elevated yet endlessly wearable, the brand’s collections filter timeless designs through a modern vision of casual luxury and cutting-edge innovation. Founded by denim pioneer Yul Ku in 2000, the L.A.-based label launched with an exclusive focus on premium denim. High-quality fabrics and acute attention to the perfect fit made AG a quick standout in the market. AG is the only brand of its kind to have a fully vertically integrated manufacturing facility, making efficient and responsible production a priority. From the initial design process to the finishing touches, all stages of creating AG Jeans are done under one roof, truly unique in the fashion industry.
* Mini Website
Via Sirtori 22 20129 Milan
Dedicated to the art of beautifully crafted clothing, AG is recognized as a leading influence in contemporary style. Refined and elevated yet endlessly wearable, the brand’s collections filter timeless designs through a modern vision of casual luxury and cutting-edge innovation. Founded by denim pioneer Yul Ku in 2000, the L.A.-based label launched with an exclusive focus on premium denim. High-quality fabrics and acute attention to the perfect fit made AG a quick standout in the market. AG is the only brand of its kind to have a fully vertically integrated manufacturing facility, making efficient and responsible production a priority. From the initial design process to the finishing touches, all stages of creating AG Jeans are done under one roof, truly unique in the fashion industry.
Women’s RTW
Avant Toi
* Mini Website See on Map
from Monday September 07 2026
to Monday October 12 2026
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* Mini Website See on Map
from Monday September 07 2026
to Monday October 12 2026
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Via Carlo Botta 8
20135
Milan
September 7 - 28, 2026
October 8 - 12, 2026
Avant Toi was founded in 1994 within the Liapull group by the creative endeavor of Mirko Ghignone. A pioneer in cashmere evolution, he excels in technical experimentation and, above all, in the absolute innovation of coloring, revolutionizing the world of piece-dyeing. Central to this process is the introduction of airbrush coloring that empowers each piece with authenticity and a unique, unrepeatable character. Through infinite combinations of shades and hues, each creation recounts its own particular story.
September 7 - 28, 2026
October 8 - 12, 2026
Avant Toi was founded in 1994 within the Liapull group by the creative endeavor of Mirko Ghignone. A pioneer in cashmere evolution, he excels in technical experimentation and, above all, in the absolute innovation of coloring, revolutionizing the world of piece-dyeing. Central to this process is the introduction of airbrush coloring that empowers each piece with authenticity and a unique, unrepeatable character. Through infinite combinations of shades and hues, each creation recounts its own particular story.
Momonì See on Map
from Monday July 20 2026
to Friday October 09 2026
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from Monday July 20 2026
to Friday October 09 2026
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Brama
* Mini Website
Via Sirtori 22 20129 Milan
Momonì is an Italian fashion brand that was launched as part of the NYKY fashion company in 2009. Originally conceived as a lingerie brand, Momonì quickly evolved into a comprehensive collection that gained widespread acclaim for its sophisticated aesthetic and unique blend of comfort and class. The brand is known for its modern luxury, offering high-quality garments that cater to contemporary tastes while prioritizing comfort and elegance. Momonì’s collections often feature innovative designs and luxurious materials, reflecting the brand’s commitment to creativity and craftsmanship. Since its start, Momonì has become a prominent player in the fashion industry, garnering a loyal following of customers who appreciate its distinctive style, colours, and prints, and attention to detail. The brand continues to evolve, staying true to its roots while embracing new trends and innovations in the ever-changing world of fashion.
* Mini Website
Via Sirtori 22 20129 Milan
Momonì is an Italian fashion brand that was launched as part of the NYKY fashion company in 2009. Originally conceived as a lingerie brand, Momonì quickly evolved into a comprehensive collection that gained widespread acclaim for its sophisticated aesthetic and unique blend of comfort and class. The brand is known for its modern luxury, offering high-quality garments that cater to contemporary tastes while prioritizing comfort and elegance. Momonì’s collections often feature innovative designs and luxurious materials, reflecting the brand’s commitment to creativity and craftsmanship. Since its start, Momonì has become a prominent player in the fashion industry, garnering a loyal following of customers who appreciate its distinctive style, colours, and prints, and attention to detail. The brand continues to evolve, staying true to its roots while embracing new trends and innovations in the ever-changing world of fashion.
Women’s RTW
Mother See on Map
from Monday July 20 2026
to Friday October 09 2026
*
Read More
from Monday July 20 2026
to Friday October 09 2026
*
Read More
Brama
* Mini Website
Via Sirtori 22 20129 Milan
Mother evokes the memories and experiences of growing up in California in the ’70s, what you were wearing, what you were doing, and who you were getting into trouble with. Founded in 2010 by Lela Becker and Tim Kaeding, Mother's first collection of vintage-inspired jeans disrupted the denim landscape, previously a sea of black skinnies, and created an entirely new space in denim. Mother has since grown into a global brand expanding across denim, sportswear, outerwear, and accessories. With a focus on locally made, 94% of their denim and over 90% of their overall manufacturing is made in Los Angeles with fine imported materials. Mother loves you.
* Mini Website
Via Sirtori 22 20129 Milan
Mother evokes the memories and experiences of growing up in California in the ’70s, what you were wearing, what you were doing, and who you were getting into trouble with. Founded in 2010 by Lela Becker and Tim Kaeding, Mother's first collection of vintage-inspired jeans disrupted the denim landscape, previously a sea of black skinnies, and created an entirely new space in denim. Mother has since grown into a global brand expanding across denim, sportswear, outerwear, and accessories. With a focus on locally made, 94% of their denim and over 90% of their overall manufacturing is made in Los Angeles with fine imported materials. Mother loves you.
Women’s RTW