Fashion Weeks Agenda
SS27 Seoul
Brands Showrooms
Selected
Fashion Weeks Agenda
SS27 Seoul
Brands Showrooms
Selected
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Brands showrooms opened during international sales campaigns
Seoul Spring Summer 27
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Ajobyajo
See on Map
Sales campaign SS27
from Wed. September 02 2026
to Saturday September 05 2026

Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu
04566 Seoul


AJOBYAJO is a menswear brand founded in 2016, strongly influenced by Asian subcultural narratives. Through its collections, the brand speaks for those who feel unheard and out of place. Targeting a broad audience from teens to people in their 30s, the brand has gained strong recognition not only in Korea but also among international buyers.
Agency Wil

Sooyeoll Sung (Agency Wil)
O
*
Odlyworkshop
See on Map
Sales campaign SS27
from Wed. September 02 2026
to Saturday September 05 2026

Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu
04566 Seoul


ODLYWORKSHOP, launched in 2018, is a visually driven brand that reimagines everyday wear. Using odd and playful silhouettes, the brand proposes styles that feel unfamiliar at first yet ultimately unique. It operates from its Seongsu, Seoul store, positioning the brand at the center of Korea’s young fashion retail scene.
Agency Wil

Sooyeoll Sung (Agency Wil)
T
*
THEILMA
See on Map
Sales campaign SS27
from Wed. September 02 2026
to Saturday September 05 2026

Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu
04566 Seoul


THEILMA evolved its concept into an invisible yet perceptible driving energy, presenting refined proportions and layered aesthetics. The brand currently operates 22 physical retail locations across South Korea — from flagship stores to major department stores — reflecting strong and consistent market demand.
Agency Wil

Sooyeoll Sung (Agency Wil)
Ajobyajo See on Map
from Wed. September 02 2026
to Saturday September 05 2026

* Read More
Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu 04566 Seoul


AJOBYAJO is a menswear brand founded in 2016, strongly influenced by Asian subcultural narratives. Through its collections, the brand speaks for those who feel unheard and out of place. Targeting a broad audience from teens to people in their 30s, the brand has gained strong recognition not only in Korea but also among international buyers.
Agency Wil


Sooyeoll Sung (Agency Wil)

Odlyworkshop See on Map
from Wed. September 02 2026
to Saturday September 05 2026

* Read More
Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu 04566 Seoul


ODLYWORKSHOP, launched in 2018, is a visually driven brand that reimagines everyday wear. Using odd and playful silhouettes, the brand proposes styles that feel unfamiliar at first yet ultimately unique. It operates from its Seongsu, Seoul store, positioning the brand at the center of Korea’s young fashion retail scene.
Agency Wil


Sooyeoll Sung (Agency Wil)

THEILMA See on Map
from Wed. September 02 2026
to Saturday September 05 2026

* Read More
Agency WIL
* Mini Website
DDP Showroom Design Lab 1F #S-A1
281 Eulji-ro, Jung-gu 04566 Seoul


THEILMA evolved its concept into an invisible yet perceptible driving energy, presenting refined proportions and layered aesthetics. The brand currently operates 22 physical retail locations across South Korea — from flagship stores to major department stores — reflecting strong and consistent market demand.
Agency Wil


Sooyeoll Sung (Agency Wil)